New Attitude 2002 Conference Material
Originally a zine published by renowned pastor and
author Joshua Harris when he was a teenager, New Attitude is committed
to believing, living, and representing the truth with humility.
The movement grew and by 2001 was part of Sovereign Grace Ministries
and held an annual conference in Louisville Kentucky for Christian
For the New Attitude 2002 Conference, a suite of
posters and brochures was developed utilizing the theme of a road-trip-as-pilgrimmage,
since many attendees would carpool and drive from all over the country
to Louisville. The main audience was young Christian singles so
the entire package was designed end-to-end to form a connection
with the viewer.